What is cuckoo for cocoa puffs?

Cuckoo for Cocoa Puffs is a breakfast cereal produced by General Mills. It is a chocolate-flavored cereal with a distinctive shape and texture, and is marketed primarily to children. The cereal was introduced in 1958, and has remained a popular choice for breakfast ever since. The mascot for Cocoa Puffs is the Cuckoo Bird, a hyperactive and zany character who is frequently seen in commercials and packaging for the cereal. Over the years, the marketing campaign for Cocoa Puffs has evolved, but the basic concept of a chocolate cereal that kids go crazy for has remained consistent. Some variations of the product have been introduced, including a reduced-sugar version, but the classic Cocoa Puffs recipe remains a beloved favorite of many cereal fans.